Stellar Business Automation

And what do they do when they reach your site? If you can’t answer those questions, you need web analytics. Doug Karr of DK New Media, author of The Marketing Technology Blog (accompanied by the office mascot – a bird!), talks about web analytics software packages, what they can do, and why no business with a website should be without them. Doug points out that we are accustomed to free/cheap offerings on the net, but spending money on both your website and good analytics gives you access to business you didn’t know was there. Web analytics can also help a business owner make decisions about how to spend resources. Prospects today are very well informed, and web analytics helps a business owner be equally well informed.

Where Do Your Site Visitors Come From? Download

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